Jessica Cook in the Press

Times Money columnist & cross-border wealth commentator

Jessica Cook is a Times columnist who believes money isn’t just about numbers — it’s about the life and opportunities it creates.

With more than fifteen years advising individuals and families in the UK and internationally on wealth and estate planning, she understands the real trade-offs involved in building financial security. Her writing digs into how tax policy, government decisions, global mobility and everyday behaviour shape financial outcomes. Clear, practical and occasionally provocative, she brings a global perspective to British financial issues and helps readers navigate the decisions that count.

WHAT READERS SAY

Selected reader reactions to Jessica's columns for The Times (shared anonymously).

Reader reaction
“The best article I’ve read in years. I’m a practising adviser of 34 years and agree with almost everything.”
— Reader comment (The Times)
Reader reaction
“As a retired IFA, this is one of the best articles I have ever read about retirement.”
— Reader comment (The Times)
Reader reaction
“What a brilliantly written piece — fabulous journalism. You have a future as an author of some pedigree.”
— Reader comment (The Times)
Reader reaction
“Optimism turns to resignation — nailed it.”
— Reader comment (The Times)
Reader reaction
“At last… a sensible, pragmatic and knowledgeable contributor. Thank you.”
— Reader comment (The Times)
Reader reaction
“Please read this to the Chancellor.”
— Reader comment (The Times)
Reader reaction
“Excellent article from a front-line practitioner.”
— Reader comment (The Times)
Reader reaction
“Fabulous article… more like this, please.”
— Reader comment (The Times)
Reader reaction
“Thought-provoking — reframes the ‘pension crisis’ around confidence and timing.”
— Reader comment (The Times)
Reader reaction
“Is anyone in Number 11 reading this?”
— Reader comment (The Times)
Reader reaction
“Concise and clever.”
— Reader comment (The Times)
Reader reaction
“A really interesting analysis.”
— Reader comment (The Times)
Reader reaction
“Well said — completely agree.”
— Reader comment (The Times)
Reader reaction
“Thank you so much for writing about this.”
— Reader comment (The Times)
Reader reaction
“A fascinating and thought-provoking article.”
— Reader comment (The Times)
Reader reaction
“Excellent piece. Very much along the lines of Die With Zero. Transformative for me.”
— Reader comment (The Times)
Reader reaction
“I enjoyed reading the article and saved it for future reference.”
— Reader comment (The Times)
Reader reaction
“Punchy article with many salient points that I agree with.”
— Reader comment (The Times)
Reader reaction
“Superb article, Jessica Cook - thank you.”
— Reader comment (The Times)
Reader reaction
“What a great piece and also terrifying to this particular Gen Xer !”
— Reader comment (The Times)
Reader reaction
“This article should be compulsory reading for every under 18 year old before they are given the vote. But I won't hold my breath.”
— Reader comment (The Times)
Reader reaction
“This is a very good article. The differences between risk and volatility, and actions vs desired outcomes are well described.”
— Reader comment (The Times)
Reader reaction
“Helpful thinking from the writer.”
— Reader comment (The Times)
Reader reaction
“This article is a real insight; thanks Jessica.”
— Reader comment (The Times)
Reader reaction
“Thank you. informative and thoughtful.”
— Reader comment (The Times)
Reader reaction
“Excellent article and sums the matter very nicely.”
— Reader comment (The Times)

Selected Press & Commentary:

The Times (Money) — Columnist

Recent columns include:

  • You get the keys to your pension – then they change the locks (Read here)
  • Decades of financial planning are about to be wrecked overnight (Read here)
  • Don’t make the mistake investors always make in a crisis (Read here)
  • Why ‘getting safer’ in retirement often means getting poorer (Read here)
  • I’m deeply worried about politicians accessing our pensions (Read here)
  • Young v old: the most dangerous divide in Britain (Read here)
  • What you were told about investing is all wrong (Read here)
  • The pensions crisis isn’t just ruining your savings (Read here)
  • Prosperity is impossible with a tax regime like ours (Read here)
  • Staying in Britain no longer makes financial sense (Read here)
  • The simple napkin sketch that exposes Rachel Reeves’s folly (Read here)

Financial Times

Commentary on offshore bonds, transparency in financial advice and international wealth structures. (Read here)

Daily Mail – This Is Money

Inheritance planning for UK families with US-based heirs (Read here)

 

The National (UAE)

Quoted regularly on personal finance topics including retirement planning, retirement readiness, saving behaviour, household budgeting and debt.

 

 

The Times Guide to the UK’s Top-Rated Advisers

Featured in multiple editions based on verified client reviews.

Jessica is recognised for clear, independent commentary on how financial rules affect individuals navigating UK and international finances.

Her work bridges technical accuracy with lived experience, helping readers understand not just what the rules are — but how they actually play out.

Areas of Expertise

  • Global mobility and expatriation
  • Cross-border UK pensions and retirement planning
  • Inheritance tax and estate planning for internationally mobile families
  • Offshore bonds and international wealth structuring
  • UK domicile and residency complexities
  • Evidence-based investment strategies

Press Enquiries

For interview requests, commentary or expert quotes:

Contact form: click here
LinkedIn: https://www.linkedin.com/in/jessica-cook-cross-border-wealth-management/

Latest articles

  • Published On: April 9, 2026|4 min read|

    Should You Change Your Investments Because of War or Market Shocks?

    Worried about markets during geopolitical tensions? Discover why reacting to crises can damage long-term returns and what investors should do instead.

    Read more

  • Published On: April 8, 2026|3.6 min read|

    Why Playing It Safe in Retirement Can Cost You More Than You Think

    By the time most people reach retirement, something subtle but important has changed in the way they think about investing. Growth, which once felt necessary, starts to feel optional. Risk, which was once tolerated, becomes something to avoid.

    Read more

  • Published On: February 5, 2026|3 min read|

    The Most Misused Word in Investing

    Ask ten people what “risk” means and most will point to market falls. Red numbers. Volatility. Nerves. But that’s not actually what risk is — and the confusion is costing investors more than they realise.

    Read more

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